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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. Identify the scenario where IBM Cognos Express will NOT be the correct choice:

A) Creating dashboards for Marketing
B) Budget planning in the Office of Finance
C) Bursting statements to thousands of customers
D) Reporting on inventory levels

2. Which one of the following is a key pain point that an IT Manager in the Midmarket is most likely to mention?

A) My team struggles to analyze financial data from profit and loss accounts, cash flow information and balance sheets.
B) I only have a small team and have difficulty servicing all the requests for ERP reports from the business users.
C) I need to better identify opportunities, allocate marketing budget and track marketing campaigns.
D) I have trouble managing my company's compliance, risk, disclosure and regulatory reporting requirements

3. What is the definition of an IBM sales stage 04 qualified opportunity?

A) The customer has funding and will buy something, and is considering multiple sources; uncertainty exists (no solution yet).
B) The organization has funding (budget) or can achieve funding (budget) that is commensurate with the solutions that you provide, has people within the sphere of influence of the sponsor with the authority to buy. and has a compelling point in time when the solution to the issue should be implemented.
C) An opportunity exists within an organization to either solve a problem or take advantage of an opportunity that either decreases costs, increases revenue, complies with regulations or decreases risk.
D) The customer has been BANT qualified.

4. What are the 3 (three) key messages for IBM Cognos Express in the Business Analytics Midmarket?

A) Easy to Use. Easy to Deploy. Easy to Buy
B) Easy to Install. Easy to Use. Easy to Buy
C) Easy to Buy. Easy to install. Easy to Deploy
D) Easy to Deploy. Easy to Start. Easy to Use

5. An existing IBM Midmarket customer would like to grow beyond 100 IBM Cognos Express users. What do they need to buy?

A) Entitlements for IBM Cognos Disclosure Management Express
B) Entitlements for additional IBM Cognos Express users
C) A trade up to entitlements of IBM Cognos TM1 and or IBM Cognos Business Intelligence
D) Entitlements for IBM Cognos Insight

Solutions: