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IBM SPSS Predictive Analytics Sales Mastery v1 Sample Questions:

1. An enterprise customer wants to generate scores on demand. Which feature in SPSS Collaboration and Deployment Services best meets their needs?

A) Custom dialog publication
B) Real time scoring service
C) Job parameters
D) Message-based notification

2. What is the main purpose of SPSS Data Collection?

A) To prepare messy data for more accurate modeling.
B) To retrieve existing data stored from disparate sources.
C) To integrate analytic results into business processes.
D) To gather feedback from constituents for use in advanced and predictive analytics.

3. What is the major advantage of SPSS Modeler over SAS Base and Enterprise Miner?

A) Structured data mining capabilities.
B) Easy to use interface for business-oriented analysts.
C) More powerful in the hands of a modeling expert.
D) Support for multiple operating systems.

4. Which SPSS product best meets the needs of a call center looking to capture feedback on customer satisfaction?

A) SPSS Collaboration and Deployment Services
B) SPSS Statistics
C) SPSS Decision Management
D) SPSS Data Collection

5. Which user is most likely to use the automated modeling feature of SPSS Modeler?

A) Professional statistician
B) Business analyst
C) IT manager
D) Business executive

Solutions: