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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:

1. A Salesforce Engage user is on their way to a customer offsite. The user just had a conference call on their smartphone and closed a new customer.
How could the sales rep remotely and immediately begin the onboarding nurture process for this new customer?

A) Use the Salesforce Mobile App "Add to Nurture" button.
B) Use the Salesforce Mobile App "Send an Email" button.
C) Use the Salesforce "Add to Nurture" button.
D) Use the Salesforce "Send Marketing Cloud Account Engagement Email" button.

2. What is required when sending a Marketing Cloud Account Engagement email from an assigned user?

A) There must also be a general or specific user as a sender.
B) The email must also contain assigned user merge fields.
C) All prospects on the recipient list must be assigned to a user.
D) The assigned user must be connected through user sync.

3. Several of the sales team members at LenoxSoft have shared that their customers are getting autoresponder emails, but they are not receiving other marketing sent emails. After investigating, they found that the leads and contacts in question are opted out.
How should LenoxSoft enable these prospects to get marketing content again?

A) Create an automation rule to clear the opt out field on the leads and contacts.
B) Run a permission pass effort to all of the leads and contacts who have opted out.
C) Enable the prospect resubscribe feature in Marketing Cloud Account Engagement to allow prospects to opt back in.

4. LenoxSoft's marketing team wants to make it easier for prospects to manage to opt in and out of marketing emails.
What can they consider doing to accomplish this goal?

A) Remove the global opt out link from marketing emails.
B) Minimize public lists used in marketing emails.
C) Enable prospect resubscribe in Marketing Cloud Account Engagement Settings.
D) Create a custom email preference center page.

5. When you go to View HTML code section at selected Form record you can only see the iframe tag

A) True
B) False

Solutions: